How to Make Popular YouTube Videos

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Are you interested in creating popular YouTube videos? Well, you’re in luck! In this article, we’re going to dive into the world of YouTube tutorials and share some tips and tricks on how to make your videos stand out from the rest. Trust us, by the end of this article, you’ll have all the knowledge you need to create engaging and popular content on YouTube.

YouTube tutorials have become incredibly popular in recent years. From makeup tutorials to DIY projects, people turn to YouTube to learn new skills and get inspired. But what makes these videos so popular? Well, for starters, they provide valuable information in an easy-to-follow format. Whether you’re explaining a complex topic or teaching a simple skill, make sure your tutorial is clear and concise, so your viewers can easily understand and follow along.

In order to make your YouTube tutorials popular, it’s important to know what topics are in demand. Research the latest trends and popular search terms to see what people are looking for. This will help you create content that is both relevant and in high demand. Additionally, consider incorporating your own unique touch or perspective into your tutorials. This will help set you apart from the competition and make your videos more memorable.

Remember, this is just the beginning! In the rest of the article, we’ll delve deeper into the world of YouTube tutorials and explore different strategies and techniques to help you create videos that will not only be popular, but also help you grow your channel and connect with your audience. So, stay tuned and get ready to take your YouTube game to the next level!

How to Make Popular YouTube Videos

Table of Contents

Choosing a Topic

When it comes to creating popular YouTube videos, one of the first things you need to consider is the topic. Choosing the right topic can make all the difference in capturing your audience’s attention and gaining popularity on the platform. Here are a few steps to help guide you in selecting the perfect topic for your YouTube videos.

Identify your passion or expertise

The key to creating engaging content is to choose a topic that you are truly passionate about or have a deep knowledge of. Think about what interests you and what you enjoy doing in your free time. Whether it’s cooking, fashion, gaming, or any other niche, your passion for the subject will shine through in your videos and resonate with your viewers.

Research popular trends on YouTube

While following your passion is important, you should also take into account the current trends on YouTube. Take some time to research which types of videos are popular at the moment and see how you can incorporate your own unique perspective into those trends. This will help you stay relevant and attract a larger audience to your channel.

Consider your target audience

Understanding your target audience is crucial when it comes to creating popular YouTube videos. Consider who your videos are aimed at and what type of content they are most likely to engage with. For example, if your target audience is young gamers, you might want to focus on video game tutorials or reviews. By catering your content to your audience’s interests, you are more likely to gain their trust and loyalty.

Planning Your Video

Once you have chosen a topic, it’s time to plan out your video. Proper planning is essential for creating high-quality content that will attract viewers and keep them coming back for more.

Outline the key points and structure

Before you start filming, take some time to outline the key points you want to cover in your video. This will help you stay organized and ensure that you don’t miss any important information. Additionally, consider the structure of your video. Will it be a step-by-step tutorial? A vlog-style video? Having a clear structure in mind will make the editing process much easier later on.

Create a compelling title and thumbnail

When it comes to attracting viewers to your video, the title and thumbnail play a crucial role. Your title should be catchy, concise, and accurately represent the content of your video. Similarly, your thumbnail should be visually appealing and give viewers a glimpse of what they can expect from the video. Put some thought into creating a title and thumbnail that will stand out among the sea of other videos on YouTube.

Gather necessary equipment and props

Depending on the type of video you are creating, you may need to gather some equipment and props. This could include cameras, microphones, lighting equipment, or any other tools that will help enhance the quality of your video. Additionally, if you are filming a tutorial or demonstration, make sure you have all the necessary props and materials ready before you start filming.

Write a script or at least an outline

While it may not be necessary for every video, having a script or at least an outline can be incredibly helpful during the filming process. It will guide you through the video and ensure that you cover all the important points. If you prefer a more natural and conversational approach, you can simply create bullet points for each section of your video. This will help you stay on track and prevent any awkward pauses or rambling.

Creating Engaging Content

Now that you have planned out your video, it’s time to focus on creating engaging content that will capture the attention of your audience and keep them watching.

Start with a captivating introduction

The first few seconds of your video are crucial in capturing your viewer’s attention. Start with a captivating introduction that quickly grabs their interest and makes them want to keep watching. You can ask a thought-provoking question, share an interesting fact, or even show a sneak peek of what’s to come. The key is to create intrigue and make viewers curious about what they will learn or experience in the rest of the video.

Demonstrate step-by-step instructions

If you are creating a tutorial or instructional video, it’s important to demonstrate step-by-step instructions in a clear and concise manner. Break down the process into smaller, manageable steps and explain each one in detail. You can also use visual aids, such as on-screen graphics or annotations, to make it easier for viewers to follow along. Remember to go at a pace that is comfortable for viewers and provide any necessary explanations or tips along the way.

Use clear and concise language

When creating YouTube videos, it’s important to remember that your audience may consist of people from different backgrounds and levels of knowledge. Therefore, it’s essential to use clear and concise language that everyone can understand. Avoid using technical jargon or complicated terminology unless it is necessary for your specific niche. Break down complex concepts into simpler terms and provide examples or visual aids to further clarify your points.

Engage with your viewers and ask questions

Engaging with your viewers is key to building a loyal community on YouTube. Throughout your video, encourage your viewers to interact with you by asking them questions or encouraging them to leave comments. This will not only increase viewer engagement but also give you valuable insight into what your audience wants to see in future videos. Additionally, be sure to respond to comments and participate in discussions to foster a sense of community and connection with your viewers.

Filming and Editing

Once you have created your engaging content, it’s time to focus on the filming and editing process. This is where you can add your creative touch and enhance the overall quality of your videos.

Set up proper lighting and sound

Good lighting and sound quality are essential for creating professional-looking videos. Make sure you have adequate lighting in your filming location to ensure that your video is clear and well-lit. Additionally, invest in a quality microphone or audio recording equipment to ensure that your viewers can hear you clearly. Consider using a quiet and controlled environment to minimize background noise and distractions.

Shoot multiple takes for better quality

Don’t be afraid to shoot multiple takes of your video to ensure that you get the best possible footage. This will allow you to select the best moments from each take during the editing process. It’s normal to make mistakes or stumble over words, so don’t get discouraged if it takes a few tries to get it right. Remember, practice makes perfect!

Utilize appropriate camera angles and shots

When filming your videos, consider the camera angles and shots that will best showcase your content. Experiment with different perspectives and compositions to add visual interest to your videos. For example, if you are filming a cooking tutorial, show close-ups of the ingredients and the final result. If you are vlogging, consider using a mix of wide shots and close-ups to give viewers a sense of your surroundings and emotions.

Edit out any unnecessary footage

During the editing process, it’s important to review your footage and remove any unnecessary or repetitive scenes. This will help keep your videos concise and engaging, preventing viewers from losing interest. Additionally, you can add transitions between different shots or scenes to make your video flow smoothly. Editing software, such as Adobe Premiere Pro or Final Cut Pro, can help you polish your videos and add professional touches.

Enhance the video with effects and transitions

While it’s important to strike a balance and not overdo it, adding effects and transitions can help enhance the overall quality of your videos. Experiment with different effects, such as color grading or text overlays, to give your videos a unique and professional look. However, make sure that the effects you choose are appropriate for your content and that they don’t distract viewers from the main focus of your video.

How to Make Popular YouTube Videos

Optimizing for Search

Now that you have created and edited your video, it’s time to optimize it for search. This will help increase its visibility on YouTube and attract more viewers to your channel.

Research relevant keywords for your title and description

Keywords play a crucial role in helping your video appear in search results. Research relevant keywords that are commonly used in your niche and incorporate them into your video title and description. This will make it easier for viewers to find your video when they search for related terms on YouTube. Additionally, make sure to include these keywords naturally throughout your video script or content.

Include tags that accurately describe your video

Tags are another important element for optimizing your video for search. Use specific and accurate tags that describe the content of your video. Think about what terms viewers might search for when looking for videos similar to yours. However, avoid using irrelevant or misleading tags, as this can negatively impact your channel’s reputation and visibility.

Write a detailed and informative video description

Your video description is an opportunity to provide additional information to your viewers and further optimize your video for search. Write a detailed and informative description that accurately describes the content of your video. Include relevant keywords, links to related resources, and timestamps for specific sections of your video. This will not only help viewers understand what your video is about, but also improve its visibility in search results.

Promotion and Sharing

Promoting and sharing your YouTube videos is crucial for gaining popularity and attracting a wider audience. Here are a few strategies to help you get started.

Share your video on social media platforms

Take advantage of social media platforms to share and promote your YouTube videos. Create accounts on platforms such as Instagram, Facebook, Twitter, and TikTok, and regularly share snippets or teasers of your videos. Additionally, engage with your followers on these platforms and encourage them to check out your YouTube channel. Building a strong presence on social media can help drive traffic to your videos and increase your subscriber count.

Collaborate with other YouTubers to cross-promote

Collaborating with other YouTubers in your niche can be a great way to expand your reach and gain new subscribers. Reach out to other creators and propose collaboration ideas that will benefit both parties. This can involve creating videos together, featuring each other in your videos, or simply promoting each other’s content to your respective audiences. Cross-promotion can introduce your channel to a whole new audience who may be interested in your content.

Participate in online communities and forums

Engaging with online communities and forums related to your niche is a great way to promote your YouTube videos and establish yourself as an expert in your field. Join relevant groups or forums and participate in discussions, providing value and insight to other members. When appropriate, share links to your YouTube videos as a resource or solution to a problem. However, remember to follow the rules and guidelines of each community and avoid spamming or self-promotion without providing value.

Embed and promote your video on your website/blog

If you have a website or blog, be sure to embed your YouTube videos directly on your site. This not only provides another platform for viewers to watch your content, but it also helps increase engagement on your website. Additionally, you can write complementary blog posts or articles that go hand-in-hand with your video content and include links back to your YouTube channel. This can help drive organic traffic to your videos and boost your channel’s visibility.

Engaging with Your Audience

Engaging with your audience is crucial for building a loyal community and fostering ongoing support for your YouTube channel. Here are a few ways to interact with your viewers and encourage their participation.

Respond to comments and encourage discussion

When viewers take the time to leave a comment on your video, make sure to respond in a timely manner. Engage in meaningful conversations, answer questions, and show appreciation for the feedback or support you receive. This not only builds a strong connection with your audience but also encourages others to participate in the discussions. Remember to maintain a friendly and respectful tone when responding to comments, even if they are negative or critical.

Create polls and interactive elements

Adding interactive elements to your videos, such as polls or quizzes, can be a fun way to engage your viewers and gather their opinions. You can use YouTube’s built-in polling feature or external tools to create these interactive elements. This not only encourages viewer participation but also helps you gather valuable feedback and insights for future content.

Ask for feedback and incorporate it into future videos

Don’t be afraid to ask for feedback from your viewers. Encourage them to share their thoughts, suggestions, and ideas in the comments or through other channels, such as social media or email. Take this feedback into consideration when planning and creating future videos. Not only does this make your viewers feel valued and heard, but it also helps you continuously improve your content to better meet their needs and interests.

Interact with your audience through live streams

Live streaming has become increasingly popular on YouTube, as it allows creators to have real-time interactions with their audience. Consider hosting live streams where you can engage with your viewers, answer their questions, and provide additional insights or demonstrations. This personalized form of communication can help you build a deeper connection with your audience and create stronger bonds of loyalty.

Analyzing Metrics and Feedback

Analyzing your video metrics and paying attention to viewer feedback is crucial in understanding your audience’s behavior and making data-driven decisions for future content. Here are a few key areas to focus on when analyzing your metrics and feedback.

Monitor video analytics to understand viewer behavior

YouTube provides a range of analytics and insights that can help you better understand your viewers’ behavior. Pay attention to metrics such as watch time, average view duration, and audience retention to see which parts of your videos are most engaging. Additionally, use the Audience tab to gain insights into your viewers’ demographics, such as age, gender, and location. This information can help you tailor your content to better meet your audience’s preferences.

Track subscriber growth and engagement rate

Tracking your subscriber growth and engagement rate is another important metric to monitor. Look for trends in your subscriber count and analyze the videos that attract the most new subscribers. Additionally, pay attention to your engagement rate, which measures how many viewers actively engage with your videos through likes, comments, and shares. By focusing on these metrics, you can identify what is resonating with your audience and adjust your content strategy accordingly.

Read and respond to feedback and suggestions

By actively listening to your viewers’ feedback and suggestions, you can gain valuable insights into what is working and what can be improved. Take the time to read through comments, messages, and emails, and respond to them in a respectful and meaningful way. Even if you don’t implement every suggestion, acknowledging your viewers’ input and showing that you appreciate their feedback can go a long way in building a loyal and supportive community.

Make data-driven decisions for future content

Based on the insights you gather from your video metrics and viewer feedback, you can make data-driven decisions for future content. Identify patterns and trends in your most successful videos and try to replicate their success in future videos. Experiment with different formats, topics, or styles based on what is resonating with your audience. Remember, staying agile and responsive to your viewers’ needs is key to maintaining and growing your popularity on YouTube.

Staying Consistent and Persistent

Building a successful YouTube channel takes time and dedication. Here are a few tips to help you stay consistent and persistent on your journey to creating popular YouTube videos.

Establish a regular uploading schedule

Consistency is key when it comes to building an audience on YouTube. Establish a regular uploading schedule and stick to it. Whether it’s once a week, twice a month, or any other frequency, make sure you communicate this schedule to your viewers. This allows them to anticipate new content from you and ensures that you stay top of mind.

Maintain professionalism and quality in your videos

No matter what topic or niche you choose, it’s important to maintain professionalism and quality in your videos. Invest in good equipment, take the time to plan and script your videos, and pay attention to details such as lighting and sound. Remember, your videos are a reflection of you and your brand, so strive for excellence in every aspect of your content creation process.

Stay motivated and don’t get discouraged

Building a successful YouTube channel takes time and effort. There may be times when you feel discouraged or frustrated with the progress you are making. In those moments, it’s important to stay motivated and remind yourself why you started in the first place. Surround yourself with a supportive community, set realistic goals, and celebrate even the small milestones along the way. Remember, every successful YouTuber started with zero subscribers.

Continuously improve your skills and content

To stay ahead in the competitive world of YouTube, it’s important to continuously improve your skills and content. Keep learning and experimenting with different techniques, styles, and formats. Take advantage of online resources, tutorials, and courses to expand your knowledge and acquire new skills. By constantly challenging yourself and pushing your boundaries, you can create content that stands out and keeps your audience coming back for more.


Creating popular YouTube videos requires passion, dedication, and a genuine desire to provide value to your audience. By following the steps outlined in this guide, you can embark on a journey to create engaging content that resonates with your viewers. Remember to choose a topic you are passionate about, plan your videos carefully, create compelling content, optimize for search, and engage with your audience. With consistency, perseverance, and a dash of creativity, you can make your mark on YouTube and create a thriving community around your content. So don’t be afraid to experiment, find your unique style, and share your knowledge and passion with the world. Good luck!

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